WestJet converts to #MetricTime – April Fool’s 2014

We are pleased to announce that we are changing the way we display our flight schedules, switching from our current system of “a.m.” and “p.m.” to metric time effective immediately.

This has long been a source of confusion for a number of our guests. Some are used to the traditional ‘a.m.’ and ‘p.m.’ designations while others live their lives on the 24-hour clock, particularly those with medical, military or law enforcement backgrounds. The confusion stems from the fact there is no one universally-accepted way to express time and as a result, unfortunately, sometimes guests miss their flights.

We are proud to be the first airline to switch to metric time. By converting our flight schedule to metric time, it will simplify things for our guests and ensure they arrive for their flights with lots of time to spare.

We’ve created this video to help our guests understand the simple conversion process.

Please visit westjet.com/metrictime for more information and further details on how to convert your existing flight times to metric time.